Digital Packaging Market to Observe Steady Growth, Innovation to Become Key Driving Force

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According to a new research study by Transparency Market Research (TMR), the global market for digital packaging is registering a steady rise in its valuation. The research report, titled “Digital Packaging Market – Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2017 – 2025,” provides an all-inclusive market evaluation by assessing the prominent trends, market potentials, growth boosters, obstructions, opportunities, and the challenges to determine the future prospects of this market.

As per the research report, the global market for digital packaging has been driven by the increasing interest of consumers towards products having attractive packaging. The market, as of now, is in its budding stage; however, is anticipated to observe steady growth over the next few years, thanks to the increasing innovation in terms of design and engineering. The significant rise in product development activities are also projected to support the growth of this market in the near future, reports the research study.

Broadly, the global market for digital packaging can be evaluated on the basis of the type of the product, type of technology, application, and the region. Based on the type of product, the market can be classified into smart sensors, smart bottles, smart labels, smart tags, and several other product, such as flexible bags, cartons, and boxes. Based on the technology, the market can be categorized into RFID, NFC, QR Code, Barcodes, Bluetooth, USB, and Wi-Fi. By application, the market can be divided into water bottles, pharmaceutical products, food items, beverages, alcoholic products, non-alcoholic products, cosmetics and personal care products, and printed electronics.

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In term of the geography, North America, Europe, Latin America, Asia Pacific excluding Japan (APEJ), the Middle East and Africa (MEA), and Japan can be considered as the key segments of the worldwide digital packaging market. Among these, Europe and North America have occupied the leadership and are projected to remain dominant over the period of the forecast, states the research report.

The report concludes with a competitive analysis of the global market for digital packaging by conducting a thorough study of the leading players in this market. Thin Film Electronics ASA, Trago Inc., Avery Dennison, Thermos LLC, Weber Packaging Solutions Inc., AdhereTech Inc., Saralon GmbH, and Amcor Ltd. are some of the prominent players in this market that have been reviews in this report.